Aloyogr Privacy Policy

At Aloyogr, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, and disclose your information when you visit our website (www.aloyogr.com), purchase our yoga wear and accessories, or interact with our services. By using our website or engaging with our brand, you consent to the practices described in this policy.

1. Information We Collect

We collect information to provide, improve, and personalize your experience with Aloyogr. The types of information we gather fall into two categories: personal information (data that identifies you) and non-personal information (data that cannot be linked to you).

1.1 Personal Information

We may collect personal information directly from you when you:

  • Place an order (e.g., full name, shipping address, billing address, email address, phone number, payment details such as credit card information or PayPal account details).
  • Create an account on our website (e.g., name, email address, password).
  • Subscribe to our newsletter or marketing communications (e.g., email address, preferences for yoga-related content).
  • Contact our customer service team (e.g., name, email address, order number, and details of your inquiry).
  • Participate in surveys, contests, or promotions (e.g., name, email address, feedback, or demographic information like age range or yoga practice level).

1.2 Non-Personal Information

We may collect non-personal information automatically when you use our website, such as:

  • Technical data: Browser type, device type (e.g., smartphone, laptop), operating system, IP address, website navigation patterns (e.g., pages visited, time spent on each page), and referral source (e.g., how you found our website, such as a search engine or social media link).
  • Usage data: Information about how you interact with our products (e.g., items viewed, wishlist additions, abandoned cart items) and website features (e.g., filter usage for size or color).
  • Aggregated data: Anonymous, combined data about our users (e.g., “50% of users prefer our high-waisted leggings”) that cannot be linked to individual users.

2. How We Use Your Information

We use your information for specific, legitimate purposes that align with providing you with a seamless, personalized experience. These purposes include:

2.1 Fulfilling Orders & Providing Services

  • Process and ship your orders (e.g., share your shipping address with our logistics partners to deliver your yoga wear and accessories).
  • Send order updates (e.g., confirmation emails, shipping notifications, delivery confirmations) to keep you informed about your purchase.
  • Manage returns, exchanges, or refunds (using your order details and contact information to resolve requests efficiently).

2.2 Improving Our Website & Products

  • Analyze user behavior (e.g., which products are most viewed, how users navigate our site) to enhance website functionality, update product offerings (e.g., expand sizes or add popular yoga accessory styles), and fix technical issues.
  • Use feedback from surveys or customer service inquiries to refine our products (e.g., adjust fabric quality based on user input) and customer experience.

2.3 Personalizing Your Experience

  • Customize website content and product recommendations (e.g., suggest leggings based on your past purchases or yoga practice type, such as “restorative yoga” or “vinyasa”).
  • Tailor marketing communications (e.g., send emails about new yoga gear that matches your preferences, like eco-friendly accessories if you previously purchased sustainable items).

2.4 Communicating With You

  • Respond to your customer service inquiries, questions, or concerns (using your name and email/phone number to follow up).
  • Send newsletter or marketing emails (if you’ve opted in) with updates about new products, sales, yoga tips, or exclusive promotions. You can unsubscribe from these communications at any time (see Section 6 for details).
  • Notify you of important updates (e.g., changes to our Privacy Policy, website downtime, or safety alerts related to our products).

2.5 Ensuring Security & Compliance

  • Protect against fraud, unauthorized access, or misuse of our website (e.g., verify payment details to prevent fraudulent orders, monitor for unusual login activity).
  • Comply with legal requirements (e.g., retain order records for tax purposes, respond to lawful requests from government authorities).

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information only in the following limited circumstances:

3.1 Service Providers

We partner with trusted third-party service providers to help us operate our business and deliver services to you. These providers have access to your personal information only to perform specific tasks on our behalf and are required to protect your data:

  • Payment processors (e.g., Stripe, PayPal): To securely process your credit card or digital payment transactions (they do not store your full payment details beyond what is necessary for processing).
  • Logistics and shipping partners (e.g., USPS, FedEx, DHL): To deliver your orders (we share your shipping address and contact information to ensure accurate delivery).
  • Email service providers (e.g., Mailchimp): To send order updates, newsletters, or marketing communications (only if you’ve opted in).
  • Website analytics tools (e.g., Google Analytics): To collect and analyze non-personal usage data (these tools may use cookies—see Section 4 for details).

3.2 Legal Requirements

We may disclose your personal information if required by law (e.g., to comply with a court order, subpoena, or government regulation) or to protect our rights, property, or safety, or the rights, property, or safety of our users or others (e.g., investigating fraud or responding to a safety incident).

3.3 Business Transitions

In the event of a business transition (e.g., merger, acquisition, sale of assets, or bankruptcy), your personal information may be transferred to the new owner or entity, provided they agree to uphold the terms of this Privacy Policy. We will notify you of any such transfer via email or a prominent notice on our website.

4. Cookies & Tracking Technologies

We use cookies (small text files stored on your device) and similar tracking technologies (e.g., web beacons, pixel tags) to enhance your website experience, analyze usage, and personalize content.

4.1 Types of Cookies We Use

  • Necessary cookies: Essential for the website to function (e.g., cookies that remember your cart items or login status). These cannot be disabled, as they are required for basic site operations.
  • Performance cookies: Help us improve website performance by tracking how you use the site (e.g., which pages load slowly, how often users encounter errors).
  • Functional cookies: Remember your preferences to personalize your experience (e.g., saving your preferred language, currency, or size filters).
  • Marketing cookies: Used to deliver relevant marketing content (e.g., showing ads for Aloyogr products on social media or other websites) and measure the effectiveness of our marketing campaigns.

4.2 Managing Cookies

You can control or disable cookies through your browser settings. Most browsers allow you to:

  • View and delete existing cookies.
  • Block future cookies.
  • Receive a notification when a cookie is placed on your device.

Note that disabling certain cookies (especially necessary cookies) may affect the functionality of our website (e.g., you may not be able to complete an order or save your cart). For more information on managing cookies, refer to your browser’s help documentation.

5. How We Protect Your Information

We take reasonable technical, administrative, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Secure storage: Personal information (including payment details) is stored on encrypted servers with restricted access (only authorized Aloyogr team members or service providers can access this data).
  • Payment security: We use industry-standard encryption (e.g., SSL/TLS) to protect payment transactions, ensuring your credit card or financial information is transmitted securely.
  • Access controls: We limit access to your personal information to team members who need it to perform their job functions (e.g., customer service representatives handling returns, order fulfillment staff processing shipments).
  • Regular updates: We update our security practices and website software to address emerging threats and comply with the latest data protection standards.

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we will take all reasonable steps to minimize risk.

6. Your Rights Regarding Your Information

You have certain rights over your personal information, and we make it easy for you to exercise these rights:

6.1 Access & Correction

You can access, review, and update your personal information at any time by:

  • Logging into your Aloyogr account (to edit your name, email address, shipping address, or password).
  • Contacting our customer service team at [email protected] (to request a copy of the personal information we hold about you or correct inaccuracies, such as a misspelled name or outdated address).

6.2 Deletion

You can request the deletion of your personal information (subject to legal obligations, such as retaining order records for tax purposes) by emailing [email protected] with your request. We will review your request and delete applicable data within 30 days, unless we need to keep it for legal or business reasons.

6.3 Opt-Out of Marketing Communications

If you no longer want to receive our newsletter or marketing emails, you can:

  • Click the “Unsubscribe” link at the bottom of any marketing email (we will process your opt-out request within 10 business days).
  • Update your communication preferences in your Aloyogr account (under “Notification Settings”).

Note that even if you opt out of marketing communications, we may still send you non-marketing emails (e.g., order confirmations, shipping updates, or customer service responses), as these are necessary to fulfill our services.

6.4 Data Portability

You can request a copy of your personal information in a structured, machine-readable format (e.g., a CSV file) to transfer to another service provider (e.g., if you want to share your order history with a personal organizer app). To request this, email [email protected] with your name, email address, and account details.

7. Children’s Privacy

Our website and products are intended for users aged 13 and older. We do not knowingly collect personal information from children under the age of 13. If we discover that we have collected personal information from a child under 13 without parental consent, we will delete that information immediately. If you believe your child has shared personal information with us, please contact us at [email protected].

8. International Data Transfers

If you are accessing our website from outside the United States, your personal information may be transferred to and stored in the United States (where our servers and service providers are located). The United States may have different data protection laws than your country of residence. We ensure that all international transfers comply with applicable data protection regulations (e.g., using standard contractual clauses approved by regulatory authorities) to protect the security of your information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology. When we make updates, we will:

  • Revise the “Last Updated” date at the top of this policy.
  • Post the new policy on our website (www.aloyogr.com/privacy-policy).
  • Notify you of significant changes (e.g., changes to how we share your information) via email (if you have an account with us) or a prominent banner on our website.

We encourage you to review this policy periodically to stay informed about how we protect your information. Your continued use of our website or services after the policy is updated constitutes your acceptance of the revised terms.

10. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or your personal information, please contact us at:

We will respond to your inquiry within 30 business days and work to resolve any issues promptly.